Andreas Baumgärtner, CEO
Why are you exhibiting at Bread & Butter and what are your expectations for the tradefair?
For us Bread & Butter is the most important platform to present our brand to a national and international audience. We expect a lot from this presentation. And we’re looking forward to seeing many of our already existing customers and partners but also to make new ones and see the press.
How does Bread & Butter directly influence the success of your brand?
Bread & Butter is a pure presentation tradefair. Here we’ve got the possibility to make the lifestyle-worlds of our brands visible and to turn them into a real experience. At the Marc O’Polo stand at the tradefair we stage the idea of a Modern Casual Lifestyle in an urban setting.
Your success is continually growing, what is the reason for such being so well received and for your popularity?
At the end of our last business year we could see a significant growth. We think the reason for this lies in our ambition for improvement and development: We’re constantly working on even better quality, especially in the organic cotton sector. Marc O’Polo is a likeable understated brand with sophisticated effortlessness.